In 2024, Founder Maxine burned candles daily while exploring her entrepreneurial path. Sensitive to soot and soy, she sought natural candles with more coconut wax, which were hard to find.
Drawing from her disciplined background in the Canadian Armoured Corps (2007-2011 medical release), she prioritized attention to detail in every task and in her logistics career.
The TRW community inspired consistency and value, reflected in the brands quality and mission.
Starting in a small apartment, Maxine rigorously tested wax types, wicks, burn times, and fragrances, prioritizing quality over cost.
The goal of You Need This Candle is to create a unique, superior brand, avoiding the cheap shortcuts of other large brands.
You need THIS one!
You Need This Candle
Est. 2024
We wanted to make the candle we would burn for ourselves.
With natural ingredients and ethical consideration in every detail, we wanted to hand-craft something we're proud of to bring to you.
Made with natural coconut-soy wax and wooden wicks, our candles burn cleaner, longer, and more evenly—transforming your space with a warm, crackling ambiance.
The List of Things We Don't Need
Our candles are hand-crafted for best quality.
Coconut-soy blend candles are generally non-toxic and become a soot-free serenity. Nobody likes cleaning paraffin's dirty little secrets off their walls.
Paraffin wax comes from petroleum by-products—basically the leftovers from refining crude oil. It burns quicker, and while it’s cheap, it’s not the cleanest option.Common in Big Store Brands
Wooden Wicks
Wooden wicks outshine cotton because they burn more evenly and efficiently.
The structure of wood promotes better airflow, resulting in a more stable flame with less soot compared to cotton.
Plus, wooden wicks give off more heat, helping the wax melt smoothly and last longer, while cotton and hemp can struggle with tunneling and uneven burns.Phthalates, often found in synthetic fragrances, are chemicals used to make scents last longer, but they come with some baggage.
Phthalates, often used to make plastics flexible, sneak into fragrances to make scents last longer—but they bring health risks. Our scents are often subtle but you can rest easy knowing it's for the better.
That’s why we keep our candles phthalate-free—so you get clean, natural scents without any hidden toxins hanging around. Negative impacts on health from exposure includes endocrine disruption. We commit to avoiding phthalates in our products.
Messy Plastics
Even though a themed candle can be fun, the ingredients aren't.
Our commitment is to quality, so we omitted dyes and unnecessary ingredients. Some fragrance oils will change the hue of the wax due to their compounds.
Dyes can interfere with the natural combustion process, leading to incomplete burning and an increase in soot, which not only dirties the air but can also leave black marks on walls or furniture. Some dyes may also release harmful chemicals when burned, impacting indoor air quality.Colour Ingredients Aren't That Fun
Our Woods + Musk candle contains Geraniol.
Geraniol is neither a nitro musk nor a polycyclic musk. It is a naturally occurring terpenoid alcohol found in essential oils, such as rose and citronella. Geraniol is commonly used in fragrances and flavourings due to its sweet, floral scent, but it does not belong to the nitro or polycyclic musk families, which are synthetic compounds often used in perfumes and personal care products.
We use Standards of the INTERNATIONAL FRAGRANCE ASSOCIATION (IFRA)
